New Horizon

Argentine bombshell and actress, Bélen Rodríguez, photographed poolside by Italian photographer Joseph Cardo in sunny Malibu, California wears the most coveted Marciano Collection yet. Welcome to the new horizon. Creative Director: Paul Marciano Photographer: Joseph Cardo Models: Belèn Rodriguez and Guillaume Dolmains Photographer: Joseph Cardo Make-up Artist: Christina Isac Hair Stylist: Lollo Cherubini Stylist: Elisabetta … Continue reading

Modern Warrior

Capturing the spirit of the woman warrior, enriched with distilled refinement, metallics, smoky eyes and dark mouth, magnetic reflections, rich and multifaceted layered expressions where the preciousness, as in the most concrete style, is communicating by subtraction. Futuristic textures, epitomized by the sculptural perfection, that looks bold and sophisticated, irresistibly visionary. Celebrate the warrior spirit … Continue reading

Time to Sparkle

Abiti da sera e gioielli: il connubio perfetto. Seta, pizzo e ricami per gli evening dress più esclusivi, da illuminare con una pioggia di diamanti e pietre preziose. Foto di Joseph Cardo. Fashion editor Valentina Cassieri. Capelli Guia Rigattieri / Atomo Management. Trucco Claudia Marchetti / Greenappleitalia.com. Manicure Sole e Luna Beauty Project / Atomo Management. Modella … Continue reading

El Jardín Secreto

Spanish supermodel Raquel Balencia photographed by Joseph Cardo “El Jardín Secreto”. Creative Direction: Liberi Creativi. Make-Up: Barbara Pastore. Hair Stylist: Enzo Lorusso

Into a New Season

An informal classicism, an irreverent elegance. Casey Taylor interprets the new VICTOR COOL Spring/Summer 2013  advertising campaign. Viewed from the Joseph Cardo’s lens. Assistant Giuseppe D. Stylist Donato Panucci Make-up+Hair Enzo Lorusso

Look at Me Now

A beauty shoot extracted from Alcott SS 2013 Campaign. Model Laura Mayerhofer (Incoming Talents) Make Up Barbara Pastore Hair Stylist Enzo Lorusso Photo Assistants Michele C + Carmine S. Location GROUNDstudio Production Supervisor Daniele C. Photographed by Joseph Cardo

DEFINE YOUR FASHION STATEMENT

Antony Morato confirms its careful vision of menswear. By binding several styles he can evoke  suggestions arousing from different cultures, far or near, past or actual, satisfying multiple  needs of a style aware man. Antony Morato Spring/Summer 2013 campaign Photographed by Joseph Cardo Styled by Carlo Ortenzi.

APULIA

Still clinging to its origins and charming, crossed by the silence of ancient olive trees, sharped cliffs and white sandy beaches. A place where you can to delight with the glamor and purity of small ancient cultures that have become modern. The south that opens to the world, a cosmopolitan land chic and dynamic, a territory in … Continue reading

Ethereal Sense

Joseph Cardo blumarine Sposa Ethereal Sense

When the desire of flying over the daily routine comes from inside. Images captured from Blumarine Sposa 2013 Advertising Campaign. Photographer and Creative Director Joseph Cardo

The Shadow Game #02

joseph cardo raquel balencia diary shadow game fashion luca barra

In a game between shadows, where an intense gaze and a dark attitude are the only weapons to play, the final result could only be brilliant. When you are convince that a daredevil pose, will take you anywhere, you can only take the path of darkness. Raquel Balencia and Emilio Flores, both requested spanish top … Continue reading

The Shadow Game #01

In a game between shadows, where an intense gaze and a dark attitude are the only weapons to play, the final result could only be brilliant. When you are convince that a daredevil pose, will take you anywhere, you can only take the path of darkness. Raquel Balencia and Emilio Flores, both requested spanish top … Continue reading

Glamorous Colors

joseph cardo julie ordon who's who

The brightest colors and the timeless beauty of the supermodel Juile Ordon are the ingredients that melt perfectly together in the new shots of Joseph Cardo for the Who’s Who 2012-2013 Fall/Winter Campaign. An iridescent indigo color frame that plays between lights and shadows that highlight the sculpted features of this seductive blonde Venus.

The Shine of a Woman

joseph cardo sharon stone diary shine of a woman

The Shine of a Woman. The seductive attraction of Hollywood is instantly recognized in this Joseph Cardo´s new shooting. A clear mood to give value what is more important, the real shine of a fascinating woman. Sharon Stone, Los Angeles, SCREEN Professional 2012 Campaign.

Charm in a Modern Boy

The sharpness of gestures of the supermodel Laurin Krausz and the deep grey of the GROUNDStudio’s background, are the mirror in which any trendy man looks, dynamic and casual, synonymous of contemporaneity. Photographer Joseph Cardo. Image captured from VICTOR COOL last shooting campaign. 20th June 2012  

Ocean Lover

Joseph Cardo Emilio Flores

Waikiki, Oahu 2012. Breathtaking natural beauty, warm turquoise waters, exotic floral scarlet paradise. Living the sea as the first love. There is always one beach for eachsoul. Because there is no place in earth as Hawaii. Model Emilio Flores Photographer Joseph Cardo Image captured from ALCOTT’s last shooting campaign. Oahu, 27th April 2012

FROM HERE TO ETERNITY

joseph cardo diary from here to eternity raquel balencia

Being there for GOLDEN DAYS. Giving others what they expect. For REACHING everything, or maybe nothing. Just ETERNITY. Studio, July 2010 Dress by BOTTEGA VENETA | Jewelry by Narsete Comite Luxury Design DIOR Make-Up | YVES SAINT LAURENT Lipstick Model RAQUEL BALENCIA (ELITE Model Management) Stylist TIMM B. | Make-Up BARBARA B. | Hair Stylist … Continue reading

TASTING PAST EVENTS

joseph cardo emporio armani parfum world campaign

EMPORIO ARMANI he/she fragrances. World Campaign. Image from the advertising shooting for GIORGIO ARMANI beauty. GRUONDstudio, November 2008. On eyes GIORGIO ARMANI cosmetics | On hairs L’OREAL Paris. MakeUp BARBARA P. | Hair Stylist ENZO L. Photographer’s assistants NICO P. | CARMINE S. | MICHELE C. Photographed by JOSEPH CARDO

THE NEXT AGE

Joseph Cardo The_Next_Age

A VISIONARY image suggesting a FUTURE, that may follow us. An APOCALYPTIC scenary, a livid ligth, a TRAVELER. Or maybe, just life, as a JOURNEY. SALINA, April 2008. Produced by GROUNDstudio | Model MIHAI NEGHIRLA (Major Model Management) Stylist BRUNO F. | MakeUp BARBARA P. | Hair Stylist ENZO L | Photographer’s assistants MICHELE C. … Continue reading

TWO SIDES

Joseph Cardo Two Sides

TWO SIDES for the same gaze, two looks for the same woman. STUDIO, 01 March 2012. On Eyes, GIORGIO ARMANI Cosmetics. On Lips, NARS Cosmetics. On Hair, TIGI Professional Model FARDAU VAN DER WAL (Fashion Model Management Milano) Stylist MARIKA G. | MakeUp BARBARA P. | Hair Stylist ENZO L. Photographer’s assistants NICO P. | … Continue reading

RELIVE MOOD

Image captured from RELIVE’s last shooting campaign. STUDIO, 14 December 2011 Knitwear RELIVE MAN. MAC_NW 15 Powder Foundation brune skin tone. TIGI Professional hair products. Produced by GROUNDstudio Model ANDERS LINDSTROM (JOY Model Management Milano) Stylist ALESSANDRO A. | MakeUp BARBARA P. | Hair Stylist ENZO L. | Photographer’s assistants: NICO P, DANIELE C, GIUSEPPE V. Photographed by JOSEPH CARDO

DUSK GIRL

Raquel at my studio, August 2011